How can you captivate a prospect when every school seems to be saying that they have “world-class faculty” and “academic excellence?”

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It’s that time of year when you are reflecting on the past and thinking about the future! No better time of year than to think about your personal and professional goals as a Higher Education Marketer for 2015.

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With enrollment for MBA programs making a slow but steady comeback after the somewhat stagnant 2011 and 2012, it seems that the recovery from the 2008 application boom is well underway.

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In this episode of #FAC, we answer the question, "what should my marketing team look like?"

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We did it! 2014 is coming to a close and we have all been working hard. Let's take a minute (or 30) to honor our favorite campaigns, projects, teams and tweets of 2014!

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Converge Consulting is doing things differently, and not just in the higher education marketplace.

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Content Strategist, Megan Cendrowski, talks about keyword research.

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Here are the top five posts from 2014, as judged by you, our readers!

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Converge Consulting has announced the addition of two new team members with expertise in business program recruitment and marketing.

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You know that feeling you get when you post a really, really good piece of content? Something you’re really proud of and can’t wait to share it on social media?

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Higher Education has changed. Are you ready? Converge can help.