"Converge's digital advertising expertise and responsiveness is impressive, to say the least. They brought fresh ideas to our conversations, and those ideas have helped us generate results with new leads."

Caitlin Way, Director of Admissions and Marketing University of Missouri Trulaske EMBA Program

Digital Advertising

Connect with more qualified prospects.

Digital Advertising is one of the best ways to reach prospective students as they are searching for programs and institutions online. Converge partners with colleges and universities to target users through a mix of channels and strategies — Display Advertising, Google AdWords, Bing Ads, Facebook, Instagram, LinkedIn, Twitter, YouTube and more.

Build a sustainable pipeline of good prospects for your institution. Receive insights and best practices on advertising creative, landing page design and communication workflows from our Google Premier Partner agency.

 

Get our eBook on Choosing A PPC Partner.

Solutions & Capabilities

Our team of digital marketing experts has experience in:

Geofencing

IP Targeting

Retargeting

Facebook Advertising

Twitter Advertising

LinkedIn Advertising

Video Ads

Contextual & Behavioral Targeting

Pay-Per-Click (PPC)

What's New & Next

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Facebook vs. LinkedIn Advertising: Who Wins the Matchup?

Clients constantly ask us which advertising platform is better for marketing specific programs. In the spirit of March Madness 2017, our digital advertising team hosted a matchup between fan-favorite, Facebook, and the underdog, LinkedIn.

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Facebook Audience Insights: The Free Market Research Tool for Higher Education

Use Facebook Audience Insights to better understand how your target audience compares to the typical Facebook user.

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Get Texts from Prospects with AdWords Click-to-Text

Click-to-text message extensions present a unique opportunity for colleges and universities to connect with prospective students. Learn how students can now reach out using their preferred method of communication – text messaging.