"Converge's digital advertising expertise and responsiveness is impressive, to say the least. They brought fresh ideas to our conversations, and those ideas have helped us generate results with new leads."

Caitlin Way, Director of Admissions and Marketing University of Missouri Trulaske EMBA Program

Digital Advertising

Connect with more qualified prospects.

Digital Advertising is one of the best ways to reach prospective students as they are searching for programs and institutions online. Converge partners with colleges and universities to target users through a mix of channels and strategies — Display Advertising, Google AdWords, Bing Ads, Facebook, Instagram, LinkedIn, Twitter, YouTube and more.

Build a sustainable pipeline of good prospects for your institution. Receive insights and best practices on advertising creative, landing page design and communication workflows from our Google Premier Partner agency.

 

Get our eBook on Choosing A PPC Partner.

Solutions & Capabilities

Our team of digital marketing experts has experience in:

Geofencing

IP Targeting

Retargeting

Facebook Advertising

Twitter Advertising

LinkedIn Advertising

Video Ads

Contextual & Behavioral Targeting

Pay-Per-Click (PPC)

What's New & Next

EDU Update: The New AdWords Interface

Google started rolling out its new AdWords interface. Here’s a preview of the update and key insights for education marketers.

3 Ways Machine Learning Is Improving the Education Experience

Machine learning is developing into a revolutionary force in the education industry. The methods have already changed how schools think about recruitment, retention and teaching.

The Digital Advertising ROI Benchmark for EDU

In the world of digital advertising, there is a seemingly countless number of KPIs to track, analyze and benchmark. This free ebook provides a step-by-step guide to calculating the ROI of your digital campaigns.