What We Do

Inbound marketing for higher education.
Memorable marketing. Measurable results.

To attract, convert and delight the right prospects, you need a strategic inbound marketing plan.

The Converge team has over a decade of experience in conceptualizing and creating inbound marketing plans. Our strategists are experts in website redesign, content strategy, search engine optimization (SEO), digital advertising, Google Analytics, brand and student recruitment.

We firmly believe that inbound is the future of higher education marketing. Join us on the leading edge of what's new and next — let's converge on your next website redesign or digital marketing project.

Converge is a Google Certified Partner. All of our digital strategists hold certifications in both AdWords and Analytics. We leverage our knowledge of these key platforms to show our clients measurable results.

Converge is a HubSpot Silver Certified Agency Partner. We work with HubSpot to train, strategize and implement inbound marketing tactics for our clients in the HubSpot COS (content optimization system).

Converge partners with OmniUpdate to implement website designs, information architecture, and content into their CMS platform. OmniUpdate is our go to CMS for higher education websites.

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Memorable Marketing, Measurable Results:
What's New & Next in Higher Education Marketing

“The content in this book is wonderfully relevant for all marketing professionals.”

-Mary Baglivo, Chief Marketing Officer
NORTHWESTERN UNIVERSITY

“I've been waiting for someone to write a book on the shift in marketing for higher education for quite some time now. Converge nailed it!”

-Matthew Fradette, Sales Manager
HUBSPOT

strangers

attract

SEO

Brand

Blogs & Social Media

Digital Advertising

Recruitment

visitors

convert

Calls-to-Action (CTAs)

Landing Pages

Forms

Content Offers

Google Analytics

students

delight

Segmented Messaging

Ongoing Engagement

User Experience

Web Design

promoters