Strategic Content - Higher Education Marketing | Converge Consulting

Areas of Expertise

Your content is your story and it takes many forms across a variety of initiatives, campaigns and all of your relevant marketing channels. At Converge, we don’t just dive in and start cranking out copy. Launch smarter digital stories by defining your target audience, refining your messaging and setting goals for your content.

We take a holistic approach, partnering with you to understand your needs and define your goals for each piece. Because we know education, we know what  works—and what doesn’t. We’ll guide you in telling smart digital stories. The end result? You’ll reach, connect and motivate your right-fit students with Strategic Content.

Content
Modeling
SEO Strategy
& Assessments
Content
Creation
Organic Social
Media Strategy
Inbound
Content Strategy
Communication
Plans
Audience
Research
Messaging
Architecture
Recruitment
Campaigns

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University of Maryland Baltimore County
7+
University of Maryland Baltimore County

Institutional Brand Messaging for 7+ Colleges

Brescia University College
3
Brescia University College

Education Marketing Awards

Winterline Global Skills Program
300+
Winterline Global Skills Program

new applicants

Tulane University Freeman School
4
Tulane University Freeman School

core brand pillars

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