Website Strategy & Optimization REIMAGINE, REDESIGN AND REBUILD YOUR HIGHER EDUCATION WEBSITE

The Next Wave of EDU
Web Design

Your website is your global calling card. Converge will bring together expert content creators, developers, user experience experts, visual storytellers and web governance gurus to ensure your EDU website delivers a world-class experience to your prospects and broader campus community.

Website Assessment

The Converge team will conduct a thorough evaluation of your website. Our Website Assessment includes a technical error report (addressing critical crawler errors like 404 redirects and missing metadata), page speed and load time review and a qualitative analysis of key opportunities related to content, design and SEO to enhance your overall user experience.

Web Strategy & Design

Converge will review your current brand guidelines, CMS, content and visual assets to propose and develop an optimal UX, navigation and design. We build wireframes based on the customized page templates that exist within your CMS and design specifications to your unique needs. We have experience working with Hannon Hill Cascade, OmniUpdate, WordPress, Drupal and most relevant EDU content management systems. As part of our Content & Communications solution, we also offer Copywriting & Content Development solutions to bring your new website design to life.

The Best Marketing
Doesn't Feel like
Marketing

Website Optimization & Implementation

Our friends are experts in EDU CMS. We have trusted partners specializing in Hannon Hill Cascade, OmniUpdate, WordPress, Drupal and most content management systems used by colleges and universities for website development. Once we assess your current state and identify the best optimization opportunities, we’ll develop custom tools like Information Architectures, design concepts for new modules and SEO content templates to optimize your existing web presence.

Website Governance & Training

Many individuals and groups across departments (and sometimes locations) play a part in the success and sustainability of your website. Ongoing maintenance and optimization of your site is imperative to delivering a consistently exceptional UX for your prospects, alumni, donors and campus community at large. Converge leverages unique marketplace experience and best-in-class web strategy knowledge to develop custom Website Governance Reports and Trainings for your team.